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Watch this short video to find out.

One of the most difficult times to be Total Customer Focused is when the customer is asking for something that is clearly not reasonable or not even possible. We are taught to ‘never say no to the customer’. But often that can mean giving away the store. And sometimes saying yes is not even in the customer’s interests.

So what’s the right approach to achieving a solution that balances the interests of the customer with your own? To find out, watch this video, then sign up for one of our upcoming Total Customer Focus programs.