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B2B Sales Trends that Put the Customer First | 2023
Some of the most impactful B2B sales trends today are... Welcome to 2023. Most of the conventional wisdom about how.
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Healthcare
4 Ways to Stop Selling to Hospital CXOs and Start Engaging Them
A few years ago we published the results of a research study on the changing roles...
Strategic Account Management
10 Best Practices for Strategic Account Management Programs
For many B2B organizations, a comparatively small number of accounts typically generate a disproportionately large share...
Strategic Account Management
Why Achieving Global Alignment is the #1 Challenge for Strategic Account Managers
Global Partners conducted a webinar on Strategic Account Management, which was attended by Account Managers from...
Executive Program
Total Customer Focus Madrid
June 5 - 6, 2024<br/>Madrid, Spain
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Strategic Account Management
4 Steps to Executing a Capture Plan that Makes (not Breaks) Global Companies
Capture Teams are multi-functional, cross organizational teams, focused on achieving a single business development objective. Because they...